What makes a product stand out? Its clever name, its unique color codes, its innovative packaging design, the right style and the right tone of communication, its dominant position at the point of sale, its innovative placement strategy, the creative imprinting of values ​​and of its advantages in its promotion actions. What makes Producta direct stand out in the field of branding? The fact that for every product we have undertaken and undertake, all of the above is not a promise but a commitment.