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Fotini Sidera

Finance Manager

Inspiration is necessary in the advertising field, but it really takes a lot of inspiration, ingenuity and guts to take care of the financial obligations, in our complex environment, in order to have the necessary liquidity and positive results for the agency. Starting as a secretary to the CFO, I never imagined that further on my business life I would discover the satisfaction to see tangible results,to feel the anxieties of the management and the greatness of advertising (the one you breathe every day, living in such an environment). My life’s balance sheet is positive. And do not forget that numbers, show reality.